A Creative Agency providing proven advice and creating brand experiences & content with soul.

For modern entrepreneurs, marketers, and non-profits



Hi and welcome! I’m Jacqueline Conway, I'm an award-winning marketer with 10+ years experience based in Saskatoon, SK.

I started TrendBlazer Studio as a vehicle to share my insights and experience from years in the Marketing Director’s chair, which is a mission that hits close to my heart.

I recall vividly my early days out of university, trying out different positions, even starting my own company, and then somehow ending up with the title Marketing Director. I felt completely out of my depth and had a case of nervous knots, daily!

Did I figure it out? Sure I did. But not without some bumps, mistakes, scrappiness, and hard lessons. I wouldn’t change a thing about it. These experiences have shaped who I am today—the leader of my own creative agency serving non-profits, entrepreneurs, and more!


To pass along my tested truths, techniques, insights, and tips to inform the modern non-profit, entrepreneur, and marketer to reach their business and individual ambitions.

My blog is where I pass along along my techniques, tips, and truths in business, marketing and more. If you’re a business owner, fashion designer, musician, or just interested, head over there—there’s growing number helpful articles monthly!


Taking a holistic approach to marketing + communications, to serve entrepreneurs & organizations from idea to campaign.

Visit my services page to see how we can work together. We’ll reach your goals purposefully, intentionally, with soul and, of course, style.



These highlights focus on my experience in the music, fashion, event, & non-profit industries.

  • Drove 375,000+ people to the SaskTel Saskatchewan Jazz Festival (SSJF), Saskatchewan’s largest music festival, over 5 events as the Marketing Director

  • Directed the award-winning 30th Anniversary marketing campaign for the SSJF

  • Grew the Jazz Festival’s social media presence by 150% on Facebook, 60% on Twitter, and launched and grew the festival’s Instagram account to 4,000 followers

  • Launched a fully redesigned website and online store for the SSJF

  • Produced high value contests and giveaways growing the Jazz Festival’s email list by 20%

  • Co-produced the largest outdoor fashion festival in Western Canada to date—SFDF Pose as part of the Saskatoon Fashion & Design Festival (SFDF)

  • Appeared on CTV, Global, CBC, Rawlco Radio, Saskatoon Media Group, CFCR, and Shaw multiple times per year promoting the SSJF and SFDF

  • Appeared and contributed to Post Media and RefinedYXE

  • Named an it Girl for Saskatoon in the nationally published magazine FASHION

  • Nominated for a Western Canadian Music Award for Impact in Music Marketing

  • Adjudicated Creative Saskatchewan grant programs for musicians, artists, and arts organizations


Creating meaningful, purposeful, and sophisticated work is where I focus. If this resonates with you, we should talk!



“Our work is to find our work, then give our heart to it.”